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20-Step-by-Step Plan to Start Email Marketing for Your Business

In today’s world, email continues to grow in popularity as a communication tool. According to a recent survey conducted by Constant Contact, over half of all American adults now receive emails regularly. And among those who do, six out of ten said they prefer receiving promotional messages via email over other forms of advertising — like text messaging, TV ads, radio spots, etc.

Here’s a list of steps to follow when launching an effective email marketing campaign:

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