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Location Intelligence: The New Frontier for Data-Driven Success

Do you want to optimize Google Ads campaigns? Are you looking for ways to improve personalization? In this article, you’ll learn how location analytics helps advertisers manage their ad inventory, increase conversions, and identify potential new customers at the store level. Google’s Location & Shopping product has been around since 2011 but until recently was […]

Social – The Most Important Trend

People talk in a language called social. And the language is quickly becoming a superpower in marketing and online influence. Twitter has become a chat room, YouTube a video conferencing site, Facebook a social newspaper. The most important thing you can do to maximize success is to learn how to take advantage of the force of social.

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Marketing Tips for Small Businesses: How to Leverage Business Process Automation

Businesses today are increasingly turning to technology as an essential tool to improve their operations at every level. One technology, known as business process management (BPM), has received significant attention in recent years due to its ability to automate routine administrative tasks and save time and resources.

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