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Product Marketing: Is More Than Just Marketing

Product Marketing: Is More Than Just Marketing Product marketing is a complex process, but there are a few key things to keep in mind when developing a strategy. First, you need to understand your target market. What are their needs and wants? What are their pain points? Once you understand your target market, you can […]

Marketing Psychology: The Impact on Consumers Decisions

What Is Marketing Psychology? Marketing psychology is the study of how people perceive, process, and respond to information and advertisements. It includes topics like advertising, persuasion, media, marketing strategy, and consumer behavior. The idea behind this field is to use psychology tools to make marketing more effective. For example, by understanding human nature, you can […]