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10 Steps to Start Your Digital Marketing For Your Business

10 Steps to Start Your Digital Marketing For Your Business   Digital Marketing has changed the way people communicate and do business. In the past, businesses could rely on advertising in newspapers, magazines, broadcast television, and radio to reach their target audiences. Today, consumers are more tech-savvy than ever. If your company is not using at […]

7 Reasons to Start Social Media Marketing for Your Business

Social media has become a big part of everyday life. People are using platforms like Facebook, Twitter, and LinkedIn for practically everything. This is great news for small businesses because you can use social media to market your products and services. But if you don’t have an online presence, or you do, but it’s non-existent, you are missing out. Check out this interactive infographic to learn more.

Why is a Social Persona Good for Branding?

A social persona is the virtual you. It’s what your business represents on social media and how that reflects on your brand. For example, if you’re a gym instructor, your social persona might be fun and energetic. If you’re a financial adviser or accountant, it might be professional and serious. You may have more than one persona in mind for your business — it’s important to remember that this is all about creating the right image for your brand in the eyes of potential customers.

What is Social Media Marketing?

Social Media Marketing   If you were like me when you heard about Social Media Marketing, what was the first to come into your head? Promote and sell products through social media? That was the first thought in my mind. But once you realize the scope of the job duty, your next question might be, […]

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