10 Steps to Start Your Digital Marketing For Your Business Digital Marketing has changed the way people communicate and do business. In the past, businesses could rely on advertising in newspapers, magazines, broadcast television, and radio to reach their target audiences. Today, consumers are more tech-savvy than ever. If your company is not using at […]
Design is the language of our time, and infographics are a way to communicate more effectively. Here are some great examples of how infographics can be used to tell a story!
Social listening is the practice of listening to the conversations that people are having on social media (specifically Twitter) and reviewing conversations and posts to determine sentiment, the influencers and what people are saying about a product or organization.
The Benefits of Data-driven Marketing. Learn how to get started with PC Social Video Tutorial.
What is a Social Persona? How can a Social Persona benefit my business? Check out the video below for a quick introduction to Social Personas.
Social media has become a big part of everyday life. People are using platforms like Facebook, Twitter, and LinkedIn for practically everything. This is great news for small businesses because you can use social media to market your products and services. But if you don’t have an online presence, or you do, but it’s non-existent, you are missing out. Check out this interactive infographic to learn more.
Small businesses have a lot of opportunities when they market their business online. They have a chance to better compete with larger companies, expand their reach to new customers, and provide valuable resources for customers and future consumers alike. The digital marketing world is vast and complex, with various options to choose from. Many online marketing trends can help your business grow, such as video, email marketing, social media, content marketing, and search engine optimization (SEO). What are the best ways to market your business online.
Data-driven marketing is not only an effective tool for large companies with big budgets; it is also an effective tool for small or medium-sized businesses that want to use their existing customer base to increase sales and sales volume.
This article explains how to establish your social media marketing strategy. While there is no single right way to do this, I explain each step you will need to take in order to get started.
A social persona is the virtual you. It’s what your business represents on social media and how that reflects on your brand. For example, if you’re a gym instructor, your social persona might be fun and energetic. If you’re a financial adviser or accountant, it might be professional and serious. You may have more than one persona in mind for your business — it’s important to remember that this is all about creating the right image for your brand in the eyes of potential customers.
