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How AI is Changing the Marketing World

How AI is Changing the Marketing World   AI is changing the marketing world by automating tasks, making them easier for marketers to complete, and increasing their productivity. With all this talk about AI, you may be wondering what exactly does AI mean? According to Wikipedia: Artificial Intelligence (AI) is a field of computer science […]

How Small Businesses Benefit from Data-Driven Marketing

How Small Businesses Benefit From Data-Driven Marketing Ads are everywhere. They’re in your emails, your phone, your TV, and even your fridge. Ads are annoying, but they also bring in revenue for companies like Google and Facebook. Companies spend billions of dollars each year on advertising, and the trend shows no signs of slowing down. […]

Hacking Your Way to Success: The Benefits of Growth Marketing

Growth hacking is an iterative process of testing different tactics to improve conversion rates. The co-founder of Hunch, Chris Dixon, the term when he noticed that many startups were spending money on marketing while not having much success with growth. He defined growth hacking as “growth hacks” — short bursts of activity designed to increase […]

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