by Jesus Perez | Feb 25, 2021 | Business Intelligence, Data Analytics, Digital Marketing
The Quick Guide to Data-Driven Marketing The Quick Guide to Data-Driven Marketing Data is the fuel that powers the modern marketing engine. But not all marketers know how to use data to their advantage. In this guide, you will learn how to: – Key data points...
by Jesus Perez | Jan 25, 2021 | Digital Marketing
If you ask any entrepreneur, their biggest challenge is managing their social media. Either they struggle with generating content or with being consistent. Yet, they all agree that social media is integral to their business. It’s what drives awareness and trust in the...
by Jesus Perez | Jan 23, 2021 | Digital Marketing
Back in the day, I used to talk endlessly about Utility Content, content marketing that solved a problem for the user. Your content should entertain, inform, or educate. It should serve a purpose. All of that still matters but these days we need to also focus heavily...
by Jesus Perez | Jan 23, 2021 | Digital Marketing
YouTube, which was started in 2005, has now grown to be the second-largest search engine in the world, just behind Google. There are over 2 billion users, and hundreds of hours of video content are uploaded every minute.It’s been around for 16 years, and there are...
by Jesus Perez | Jan 20, 2021 | Digital Marketing
by Jim Yu , December 15, 2020 Research suggests that companies that make their decisions based on data are 58% more likely to beat their revenue goals. However, rapidly evolving consumer preferences and behaviors during the upheaval and continued uncertainty caused by...
by Jesus Perez | Jan 11, 2021 | Digital Marketing
Not only is the COVID vaccination effort the biggest in U.S. history; the public education campaign launched by DHHS — effectively to market the vaccination — is also large-scale. The Department has budgeted $250 million against a background of widespread mistrust....
and then